JTBD Interview – Live Demonstration
10 years ago, Bob Moesta recorded a talk on Jobs to be Done for the Business of Software community. Here it is updated, helping you to learn how to conduct interviews yourself.
Flip the lens on your innovation practice.
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To act differently, you need to think differently. Let us help you to flip the lens with the latest thinking and news.
The Top 5 Tools for Making That Sale
Sales won’t magically fall into your lap. The good news is I have five tools that will help you meet those quotas and become an extraordinary salesperson.
The 1 Question to Ask Customers to Develop Great Products
No one can have everything. The question, then, isn’t whether or not you have to make tradeoffs. To design and build a truly great product, you have to be able what tradeoffs are your customers willing to make?
Why Tradeoffs Matter in Product Development
When you’re designing, developing, and building a product, you need to think about tradeoffs. You must be able to define what you are willing to give up to move forward.
My Next Thing – A New Program for Job Seekers
A new program for those looking for a new job that’ll help you frame your priorities and prepare you to look at options.
Bob Moesta Confirmed for Business of Software: Europe
The Re-Wired Group’s Bob Moesta has been confirmed to speak at Business of Software in Cambridge, UK (March 27th 2023).
New Workshop: Foundations of Jobs to be Done Interviews
A new workshop series from Bob Moesta and Peter Muir for those looking to build on their Jobs to be Done interviewing skills. Find out how to leverage your knowledge and improve your customer interviewing abilities.
Bob Moesta Confirmed for INDUSTRY: The Product Conference.
The Re-Wired Group’s Bob and Katherine have confirmed and joined the line-up for this year’s INDUSTRY: The Product Conference in Dublin, Ireland.
The Product Leader’s Guide to Building Better Products that Resonate
The Product Leader’s Guide to Understanding why your Customers Hire you and Your product . Why other solutions fail to truly show you why your customers use your product.
3 customer behavior frameworks that’ll change how your users see value
Uncovering demand is about you going into your customers’ lives.
It’s about uncovering your customers’ struggling moment, the outcome they seek, and the progress that they are trying to make. Let Bob show you the three customer behavior frameworks that’ll get you the answers you need.