Flip the lens on your innovation practice.
Reset, reorganize and recharge your brain to build better products. Join Bob and Greg as they trip the circuit and give you time to reset, reorganize and recharge your brain.
"I don't need to sell my product; I need to help people buy it." On today's Circuit Breaker Show, Bob and Greg discuss their book Demand-Side Sales. They will talk about why they wrote it, and what they learned from it. They'll also talk about what they believe to be the most difficult challenge for people implementing demand-side sales.
When you do a survey or ask a customer in a very generic way, "Why did you buy this?" and they say, "On impulse," that's just a way to shut you down. On today's episode of the Circuit Breaker Show, Bob and Greg unravel impulse buys.
On today's episode of the Circuit Breaker Show, Bob and Greg go over the difference between "restocking" and "shopping" and show you how to get your customers into the habit of buying.
On today's episode of the Circuit Breaker Show, Bob and Greg talk about the empathetic perspective in Bob's new book, Learning to Build.
To find out how we can help, tell us what progress you want to make so we can better understand your goals and see if we’re a fit.
