From blank sheet to $25 million in revenue by zeroing in on the customers they truly wanted to serve.
How InVideo became one of the most used AI software products in the world, by focusing on where true demand for their offering was.
Flip the lens on your innovation practice.
Case studies
Organisations from multiple industries use The Re-Wired Group to uncover blind spots, get team alignment, and build products that help customers to make progress. Learn how.
Solving the prioritization puzzle – a case study with Hudl
How Hudl reduced feature bloat by focusing on the progress of its most profitable customers, resulting in 5x growth.
Unlocking what consumers say versus what they do
How Basecamp experienced YOY growth by aligning its marketing and product around its customers’ true motivations.
From gut reactions to actionable insights for Intercom
When serving everyone means you’re serving no-one. How Intercom achieved 500% growth in 18 months by architecting its functions around the progress their customers wanted to make when hiring them
Skyrocketing online enrolment and revenue at SNHU
How SNHU increased online class enrolment by 259x and became a billion-dollar institution.